Overview

Diamond Brew™ offers a premium coffee solution through its patented “Lock Aroma” technology, which preserves original coffee flavors in instant form. The product is designed to dissolve quickly in both hot and cold water, providing high-quality coffee without any additives or microgrounds. This makes it convenient for consumers who want great coffee without the need for brewing equipment.

Product Highlights

✓ Patented Lock Aroma Technology: Maintains original flavor profiles with over 7 years of R&D behind it.
✓ Sustainability: Recyclable hexagon-shaped aluminum pods and partnerships for reusing coffee grounds (e.g., with IKEA).
✓ Top-Tier Quality: Roasted by award-winning professionals, blind taste-test approved.
✓ Shelf Stable: 2-year shelf life with no need for preservatives or cold storage.
✓ Scalability: Access to a 40,000-square-foot, vertically integrated roaster with plans to expand into additional facilities.
✓ Direct Trade in Development: Aiming for full transparency through farm-level relationships.

Market Opportunity

The growing demand for instant coffee, driven by Gen Z and Millennials, presents a significant opportunity. Many consumers avoid brewing due to time constraints, and the rising popularity of cold beverages adds to the market potential. Diamond Brew’s high-quality product meets this demand for convenience, especially in settings like restaurants, hotels, and cafes.

Recent M&A and Investment Activity

Recent deals in the coffee industry, such as Nestlé’s acquisitions and investments in Cometeer and Blank Street Coffee, indicate strong investor interest in coffee brands with innovative offerings. Diamond Brew is positioned to compete in this space due to its advanced technology, sustainability focus, and scalable production capacity.

Leadership

Founder and CEO Douglas Yu brings extensive industry experience, previously working as a food and beverage journalist covering global supply chains. His leadership and direct connections with key influencers, such as Dwayne "The Rock" Johnson and Guy Fieri, enhance the brand’s visibility and potential.

Strategic Positioning

Diamond Brew™ stands out among competitors by offering a sustainable, convenient, and high-quality instant coffee product. With strong market demand and industry growth, it is well-positioned to capture a significant share of the instant coffee market.

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Team

Professional Services

In House Legal Counsel David, Wierenga & Lauka, PC

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Jeshua Lauka (616) 454-3883 jeshua@dwlawpc.com https://www.dwlawpc.com